The Make Time 2 Play campaign was established in 2010 to highlight the importance of play in children’s lives. It is administered by the British Toy and Hobby Association whose members are committed to promoting the benefits of helping children to develop naturally through play. The campaign highlights the value that play has for people of all ages and information can be found throughout this website on why a healthy play diet is such a vital ingredient for child development.

You can get involved by clicking on any of the links on the bottom of the page to receive and share play ideas, get involved in our competitions, or ask for expert help and advice.

Make Time 2 Play aims to give parents free play ideas that can be easily slotted in to busy schedules. You will find some of those here at maketime2play.co.uk or you can join our discussion and read our experts views by joining our Facebook page or Twitter feed. In addition we have a FREE app which you can download to your phone so that you have a free play idea for every day of the year whilst on the go.